Audience
One group of people who already asked to hear from you.
Email program planning
Plan the messages before you write them.
Name the audience, the goal, and how many emails you need. Firmely lays out a clear sequence: what to say, when, and the next step. This tool does not send email.
Start a planScroll
Promise
Each email carries a single idea and one next step.
Pace
Space the sends so the sequence can actually be finished.
Subject
Write the line after the role of the email is clear.
Send
Take the plan into the email tool you already use.
The plan
Three rules that keep a program clear
One audience
Write to people who share one need, not to everyone with an address.
One idea per send
Each email carries one point and one next step. Two ideas means two emails.
A steady pace
The gap between emails matters more than the count. A good plan can be finished.
Let's talk
Tell us about the program you want to plan.
Firmely maps the sequence. You still send the email from your own tool, only to people who opted in.